MARKETING ANALYSIS look REPORT MARKETING ANALYSIS RESEARCH REPORT CATHERINE FRANCIS GRAND CANYON UNIVERSITY Kings Journey, Inc market Plan display panel of Contents 1. Executive Summary 2. participation Description 3. Strategic Focus and Plan 4. Situation Analysis 5. Market-Product Focus 6. Marketing Program 7. Financial Data and Projections 8. Organization structure 9. Implementation Plan Appendix A. biographic Sketches of Key Personnel Appendix B. Detailed Financial Projections 1. Executive Summary 2. Company Description Kings Journey, Inc., is a 24 hour, seven solar day a week transportation service, adult elderly base c atomic number 18 giving service, and a home food speech communication service that operates seven days a week to advert the elderly or disabled community. The guide for these services ar there are thousands of elderly people who are unable(p) to drive to get groceries, pay bills, socialize or are homebound, no relatives, or any one to care for them. Or because of their age, unable to have a license and endure no longer legally drive.
We can provide services that can assist the elderly with companionship, groceries not only during the week but on the weekends too. Also transportation to where ever they may need to go, when ever they need the service. 3. Strategic Focus and Plan Mission Provide pucka care to our customers. To further, assist them by maintaining their independence and flavour of life-time with companionship, groceries, and mobility. Goals ? Nonfinancial goals 1. Although we begin our operation in Indianapolis metropolitan area, would like to become a nationwide business by 2014. 2. To be among the top organizations that provides these services around the country. 3. Provide the highest quality of customer service to our customers, by hiring responsible, caring individuals that believe in what we are... If you want to get a full essay, order it on our website: Ordercustompaper.com
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