As a society we love to spend money, specifically on our wants and desires. Some people chase the Ameri arse conceive of while others spend money to fill some clear up of void in their lives. Either way the media knows this and exposes it to the maximum.
Media comes in some forms: books, movies, poetry, news, music, television, and the internet. Media is all encompassing and we struggle to go a sidereal day without encountering it in some way. Without media our society would not survive, its extremely full considering it is the expressway for delivering new ideas, opinions, technology, and entertainment. With such mass appeal and the vaporific numbers, there is no better way for business to crusade their product.
The United States alone spends roughly $412 billion dollars per year on advertising. Advertising is vital to the overall success of a company. At the aforementioned(prenominal) time these advertisements can damage us, the consumer. As oftentimes as we hate advertisement, they really do work. Our culture is ghost with the next big thing, improving ourselves and our lives. Through advertising, companies can really hit that vulnerable spot with consumers. Companies spend pear-shaped sums of money on consumer research and finding their target audience.
For example, the media has set up acne as an awful physical appearance, and commonly teenagers and adolescence become self conscious of their problem even when everyone else at that age has the same thing going on. Companies that sell acne removal solutions and skin cleaning ointments know their target audience and use big abduce celebrities in their advertisements. The buyer may think oh hey! there is (insert celebrity) and they pass water this same problem and look at how well it worked for them. Although, in many cases, the before and after pictures are computer compound to remove any blemishes. Setting the bar unrealistically blue for the real life comparison, which sucks us in flawlessly.
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